Unconscious Biases That Get in the Way of Inclusive Design

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Are you ready to design for the masses? Great! But watch out for those sneaky unconscious biases creeping into your research and design process. They can mean the difference between an inclusive and exclusive experience for your users. From Confirmation Bias to Optimistic Bias, Omission Bias, False Consensus Bias, Perception Bias, and Status Quo Bias, these 6 common biases can lead to some serious design fails. But don’t worry, once you recognize them, you can take steps to reduce their influence and create more inclusive experiences for all. Read full article here

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