The Optimal Amount of Hassle

“The price, for so many things, is putting up with an optimal amount of hassle.” Morgan Housel argues that inconveniences and losses (“hassle”) is a necessary aspect of success; to be successful, one must find the right balance between combating hassle and accepting it. For example, a store could prevent theft by strip-searching all customers as they leave, albeit at the risk of losing all business, so he deems accepting the hassle of potential theft necessary to its survival. Read full article here


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