Imagine having all the information on your next wine bottle at your fingertips. Through the marvel of chemical fingerprints in wines, the provenance of the wines of vineyards in New Zealand is now observable by the public just with a quick scan of a QR code, or what’s more commonly called by Pyramid Valley on their wine bottles as an “Oritain Fingerprint”. Wine lovers can now access information about the vineyard, such as the mesoclimate, altitude, precipitation, soil type, and more. Read full article here
Research
Improving media literacy could boost trust towards the news, IMPRESS report suggests
The UK media is regulated by the likes of IPSO and Ofcom. The report by press regulator IMPRESS highlights the link between low levels of media literacy and trust in the news. The study found that three quarters of those who did not know if journalists were regulated did not trust the news. It suggests that improving media literacy is one way to stem the erosion of trust, and shows that audiences have an appetite for information on news processes. Stakeholders need to collaborate in order to rebuild trust in the news, and independent media is well placed to do this. Read full article here
Merv
February 1, 2023
