In Praise of Sheeple

Although it’s seen negatively, Ian Leslie argues that “herd mentality” isn’t as bad as it seems. For example, a computer model created by Dirk Helbing showed that herding behaviour was effective at getting people out of a burning nightclub, as people followed others when exits were found, presumably because they felt the crowd was moving towards safety. However, Helbing finds that too much herding behaviour, especially when combined with panic, can prove disastrous, for example, if everyone crowds one exit instead of looking for other unused exits. Read full article here


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