Ever heard of a white American man trying to disguise himself as a Buddhist Elder Nun? Matty Weingast did just that. Weingast’s controversial book, The First Free Women: Poems of the Early Buddhist Nuns, was initially marketed as a translation of the Therigatha, an important Buddhist scripture composed by the first enlightened women. Weingast’s book got the biggest names in American Buddhism enthused until the truth came out: it was only a collection of his own poems, with zero accurate references to the Therigatha. Read full article here
Economics
Show off that you’re a small company
This article shows that size matters when it comes to choosing products – but it matters in different ways. If your product is low-tech, people will judge it as higher quality if it’s from a small company. If your product is high-tech, people will judge it as higher quality if it’s from a big company. So, when it comes to marketing your product, consider how your company size fits with the type of product you’re offering. Read full article here