Intangible assets — assets without a physical form, such as data — may be crucial for the economy’s post-pandemic rebound. Researchers from McKinsey have discovered that the companies that grew the most during the pandemic invested in intangible assets nearly thrice that of other companies. They warn, however, that investing in intangibles is not enough; what sets these top growers apart is their proactive use of these assets, such as using data to personalize their customers’ experiences.
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Education
Overcoming Bias
Kai Cheng’s professor had a brilliant scheme. In his first lecture, he promised that each lecture would feature a “Lie of the Day”. But why? It made his students more attentive and analytical, poring over every detail of his lecture and making sense of why things were true. It was such a powerful teaching method that his students digested his most technical lectures quite easily because they tried so hard to catch his lie. The kicker? There was no lie in that first lecture; he had lied about that too! Read full article here
Merv
August 17, 2022
