If you coordinate with enough people, you could influence consumer trends. If you combine that with blockchain technology, you have a Decentralised Autonomous Community (DAC). A DAC develops group purchasing strategies. A DAC promoting plastic-free packaging would poll its members for a product they’d like to promote on Amazon and order for all its members at once. A sudden influx of purchases for a product would alert Amazon’s algorithm and promote it to other shoppers. With more purchases, companies would see this as a trend and use plastic-free packaging more. Read full article here
Research
Improving media literacy could boost trust towards the news, IMPRESS report suggests
The UK media is regulated by the likes of IPSO and Ofcom. The report by press regulator IMPRESS highlights the link between low levels of media literacy and trust in the news. The study found that three quarters of those who did not know if journalists were regulated did not trust the news. It suggests that improving media literacy is one way to stem the erosion of trust, and shows that audiences have an appetite for information on news processes. Stakeholders need to collaborate in order to rebuild trust in the news, and independent media is well placed to do this. Read full article here
Merv
February 1, 2023
