While Apple’s representative proudly cited that the company doesn’t take a cut of ad revenue on the app store, that’s changed. Not only is Apple taking 30% of revenues from certain types of advertising, but it’s also beginning to offer its own advertising services. This is a direct threat to important revenue streams for Facebook, and could be the end of the social media giant. Read full article here
Research
Improving media literacy could boost trust towards the news, IMPRESS report suggests
The UK media is regulated by the likes of IPSO and Ofcom. The report by press regulator IMPRESS highlights the link between low levels of media literacy and trust in the news. The study found that three quarters of those who did not know if journalists were regulated did not trust the news. It suggests that improving media literacy is one way to stem the erosion of trust, and shows that audiences have an appetite for information on news processes. Stakeholders need to collaborate in order to rebuild trust in the news, and independent media is well placed to do this. Read full article here